Energy Choice
                            

Matters

Archive

Daily Email

Events

 

 

 

About/Contact

Search

Parent of Texas REP To Undergo Rebranding As Trademarks Approved

August 23, 2017

Email This Story
Copyright 2010-17 EnergyChoiceMatters.com
Reporting by Paul Ring • ring@energychoicematters.com

The Chron Organization, Inc., the parent of Texas retail provider Enertrade Electric (Shyne Energy) and NAUP Brokerage, LLC, announced that it has been approved by the United States Patent and Trademark Office (USPTO) for use of the trademarks, 'Zenergy' and 'Zero Cost Program'.

Zenergy will be used by both the parent company, CHRON, and its wholly-owned subsidiary, Zen Technologies, Inc. (Zen), which provides home automation and related smart home solutions

CHRON now has six months to file a Statement of Use with the USPTO showing that it has begun using the mark in interstate commerce, after which time the Company will receive its official trademark registration certificate.

Toward that end, CHRON will begin a comprehensive rebranding effort to reflect its use of the new trademark, Zenergy. The Chron Organization, Inc. will be rebranded to Zenergy Holdings, Inc. or a naming convention along those lines. Similarly, Zen Technologies will be rebranded to Zenergy Home Services.

The trademarked brand Zero Cost Program will be used for CHRON's commercial division, with the name reflecting the company's turnkey solution that enables commercial businesses and municipalities to reduce their energy consumption at no out-of-pocket cost.

CHRON Chairman, Byron Young, said, "This is a really exciting development for us because we believe that the name, Zenergy, best captures our overall long-term vision for the Company, which is the convergence of smart controls/automation, responsible energy consumption, and energy efficiency and conservation. And, of course, trademarking our flagship commercial service, the Zero Cost Program, only gives us more pizazz as it secures an important long-term asset for the Company."

ADVERTISEMENT
NEW Jobs on RetailEnergyJobs.com:
NEW! -- Branch Manager -- Energy Sales -- DFW
NEW! -- Sales & Marketing Manager -- Retail Supplier
NEW! -- Branch Manager -- Energy Sales -- Ohio/Columbus
NEW! -- Manager/Director, Regulatory Compliance -- Retail Supplier -- Houston
NEW! -- Senior Energy Advisor
NEW! -- Branch Manager -- Energy Sales
NEW! -- Energy Advisor
NEW! -- Director of Supply -- Retail Supplier -- Houston
NEW! -- Operations Manager -- Retail Supplier
NEW! -- Indirect Sales Manager -- Retail Supplier -- DFW
NEW! -- Manager, Supply & Pricing -- Retail Supplier -- Houston
NEW! -- EDI Transactions Manager -- Retail Supplier -- Houston
NEW! -- Senior Pricing & Structuring Analyst -- Retail Supplier -- Houston
NEW! -- Manager, Billing -- Retail Supplier -- Houston
NEW! -- Pricing Analyst -- Retail Supplier -- Houston
NEW! -- Operations Supervisor -- Retail Supplier -- Houston

Email This Story

HOME

Copyright 2010-16 Energy Choice Matters.  If you wish to share this story, please email or post the website link; unauthorized copying, retransmission, or republication prohibited.

 

Archive

Daily Email

Events

 

 

 

About/Contact

Search