TXU Energy Named Official Electricity Sponsor of Baylor Athletics

TXU Energy has been named the official electricity sponsor of Baylor Athletics.

TXU Energy said, "As the official electricity sponsor of Baylor Athletics, TXU Energy is taking added family entertainment, Baylor-branded giveaways and electricity education to sporting events across the university, including Saturday’s football season opener against Wofford College."

According to TXU, "The company also will give away seat upgrades at each home game. Fans can sign up for their chance to win in the TXU Energy tent adjacent to the Baylor Alumni Network tent outside the stadium. The company will also provide misting stations to keep Bear fans cool during their pregame tailgating, as well as tips to keep Bear fans cool at home, too."

TXU Energy said, "The partnership will enhance the game day experience and introduce Baylor University traditions to the family of TXU Energy customers. For example, fans attending the game on Saturday will notice the TXU Energy Meter, which will measure just how loud they can be in support of the Bears. Fans watching the games on television will enjoy the TXU Energy High Energy Play of the Game."

TXU Energy will be the title sponsor for the Sept. 21 Family Weekend football game against the University of Louisiana at Monroe.