Broker-Consultant Rebrands As Parkside Power

NOVA Energy Partners, a provider of commercial and municipal energy management solutions, announced a rebranding under which the company will change its name to Parkside Power.

The rebrand includes a new logo, new website, www.parksidepower.com, twitter account @ParksidePower, new advertising and marketing collateral and new tagline, "Energy Management Solutions Through Analytics".

"We chose the name Parkside (Power) because we believe it represents a fresh approach to energy management solutions and is also a sense of pride as Parkside is the name of the street I grew up on, " said Rodney Nespeca, President at Parkside Power.

Parkside Power operates across multiple deregulated energy states and is slated to "significantly expand" its footprint in 2016.

"We chose to rebrand to better position the company for future growth," said Nespeca. "Our operating model is to strategically integrate our natural gas and electricity procurement, energy analytics and advisory offerings to add holistic value to our customers."