Arcadia Acquires Country's Largest Direct Sales Channel For Community Solar

Arcadia, which offers RECs and community solar and continues to serve customers under its retail energy shopping service, announced the acquisition of iSolar, which is described as the country’s largest direct sales channel for community solar.

"The acquisition brings together iSolar’s expansive, nationwide sales network and Arcadia’s portfolio of five terawatt-hours of residential and commercial energy demand, further broadening Arcadia’s position as the nation’s leading manager of community solar assets and subscriptions," Arcadia said

"iSolar’s tremendous track record in expanding community solar access to low- and moderate-income (LMI) communities and small businesses -- over 750MW to date -- will be a vital asset to advancing our vision of providing equitable access to clean energy," Kiran Bhatraju, founder and CEO of Arcadia, said in a blog post

"Arcadia's technology has helped to remove barriers such as credit score requirements or 'lock-in' contracts to ensure equitable access for all customers, including in communities with predominantly low- to moderate-income (LMI) households. Now, with iSolar's proven success in raising awareness and engaging all communities, Arcadia will be able to accelerate LMI consumers’ participation in community solar, bringing them guaranteed savings and a cleaner, local power supply. iSolar adds residential and commercial direct sales to Arcadia's sophisticated digital in-house customer acquisition capabilities, bringing Arcadia's solar developer partners even more confidence about developing new projects and ensuring that demand for cheaper, cleaner energy continues to drive the expansion of community solar investment and policy," Arcadia said

"Since the beginning, we’ve been committed to reversing regressive program rules we’ve seen from others in the market. That means stripping away credit requirements, upfront fees, and hefty cancellation and moving penalties. Arcadia customers never have to worry about their favorable terms expiring when they least expect them, which has unfortunately been a common predatory feature in energy markets," Bhatraju said in a blog post