Texas Retail Provider Launches New Offering That Analyzes Residential Customers' Usage, Offers Lower Rate If Eligible

Energy Texas has launched a new residential offering which, after a customer selects and enrolls onto a plan, analyzes their usage and, if eligible based on their usage characteristics, offers the customer within 48 hours a lower rate than the original rate.

Called the "Giddy Up Guarantee", Energy Texas describes the offer as a first-of-its-kind program in the Texas market that reviews each residential customer's specific usage immediately after enrollment to determine if the company can provide the customer with a lower rate, based on the customer's unique usage, than the rate the customer chose at enrollment. Energy Texas says that the program helps customers in navigating various electric offers and making a selection, since the company guarantees that, after the usage review, Energy Texas will determine the company's lowest rate available to the customer, and will offer to move the customer to that rate, regardless of the initially enrolled rate.

Adjustments to the rate won’t happen automatically. Customers will be notified of the availability of the adjusted rate via Energy Texas' My Account portal, and customers may accept the offer from there. As the offer is being provided within 48 hours after the customer's enrollment, the new offer will be for the same term length as the initial enrollment.

Customers will never have their rate increased as a result of the usage reviews.

"We are proud to be offering our new Giddy Up Guarantee to electricity customers in Texas- we are able to lower their rates based on usage behaviors that help out the grid in a time when every dollar counts. It is in line with our company mantra to help Texans use less of what we sell," said Energy Texas CEO Robbie Wright

The offering was launched for new enrollments and renewals. Energy Texas is working on an option for existing customers that will be rolling out this fall