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NOPEC, OCC Allege Commonality Of Management And Control Among New FirstEnergy Broker And Ohio Utilities Is A "Per Se" Violation Of Rules

Seek Hearing On FirstEnergy Broker License Application

The Northeast Ohio Public Energy Council and Office of the Ohio Consumers' Counsel alleged in a joint motion at the Public Utilities Commission of Ohio that the commonality of management and control among Suvon, LLC, doing business as FirstEnergy Advisors, which is seeking an Ohio electric broker…

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Retail Provider Groups Seek Texas Rule Provision Prohibiting Duplicative, Deceptive Broker Names

ARM Seeks Prohibition On Brokers Telling Customers They Would Receive "Better Quality Service" From A REP For Using Brokerage Services

In comments to the Texas PUC on a proposal for publication on rules for the regulation of electric brokers, the Alliance for Retail Markets sought a rule which would prohibit the use of duplicative (of existing market participants, such as REPs) or deceptive names by brokers

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Retail Energy Marketer Raises $30M In Series C Funding Round

"Largest Residential Energy Broker In The Country," Rebrands To Reflect "Complete Home Energy Platform" Near-Term Plans Include New Energy Subscription Pricing Models, Incentivizing Customers To Use Smart Home Devices To Shift Consumption

Arcadia (a rebranding of Arcadia Power as noted further below) announced the closure of a $30M Series C funding round to, as described by the company, "accelerate the consumer technology company's mission of providing simplified and equitable clean energy access to all Americans."

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FirstEnergy, Soon To Be Solely Regulated Utilities, Intends To Provide Customers, "With More Than Electricity, Including New Products And Services That Make Their Lives Easier, Brighter And More Secure"

FirstEnergy Notes That, "Our Utility Companies Enjoy Strong Name Recognition"

FirstEnergy Corp., which will soon shed its competitive retail and wholesale generation businesses once a FirstEnergy Solutions bankruptcy proceeding is complete, has released a Strategic Plan which articulates the company's vision for the next five years.

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Proposed Texas Order Would Deny Company's Sought Aggregator Registration, Says Name Similar To Existing REP Would Lead To "Misleading And Deceptive" Communications To Customers

A proposed order from a Texas ALJ would deny the application of Just One Energy, LLC for an electric aggregator certificate, after concluding that, due to the similarity of the company's name to existing retail electric provider Just Energy Texas, LP d/b/a Just Energy, the use of the name Just One…

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Broker: Texas Strawman's Broker Compensation Disclosure Requirement Would Put Brokers Out Of Business, Only Benefit Large REPs

TEPA: Disclosure Would Lead To "Commoditization" Of Brokerage Services Brokers Note Retail Providers Not Required To Disclose Margins REPs Seek Prohibition On Use Of TDU Branding By Broker

Adopting a proposal in a strawman draft rule to require Texas electric brokers to disclose the amount or calculation of their compensation, from retail electric providers, to customers, "would have the end result of putting brokers out of business," and only serve to benefit large REPs, RES Nation…

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Branding News (Page 8) | EnergyChoiceMatters.com