HomeJanuary 16, 2013
Browns and FirstEnergy Enter Into Stadium Naming Rights Deal
Copyright 2013 EnergyChoiceMatters.com.
The Cleveland Browns and FirstEnergy Corp. announced a long-term partnership in which the team's venue will be called FirstEnergy Stadium.
Since it was completed in 1999, the Browns home field has been known as Cleveland Browns Stadium.
FirstEnergy has been a corporate partner of the Browns since 1999. The partnership has included many elements, highlighted by its presence as a gate partner at the stadium from 2002 through 2006 and a current scoreboard sponsor.
As part of the naming rights agreement, FirstEnergy becomes the official energy partner of the Cleveland Browns. In addition, the partnership consists of both interior and exterior stadium signage, use of Browns trademarks, event sponsorships, as well as a full complement of media assets, including TV, radio, print and digital. As a component of this deal, a FirstEnergy Stadium web site will be launched in the near future.
Terms of the naming-rights agreement were not disclosed.
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