May 30, 2024
Texas Retail Provider Objects To Broker's Name, Urges Rejection Of PUC Registration If Name Not Changed
A retail electric provider filed an objection at the Texas PUC to…
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May 2, 2024
Texas REP Receives Approval To To Use New Trade Name
The Public Utility Commission of Texas granted…
May 1, 2024
Broker Owned By Fortune 200 Company Changes Name; New Brand Said To, "Cut Out Broker Fees"
A retail energy broker has changed its name to…
April 23, 2024
Texas REP Files To Use Trade Name Recently Used By Competitor
A Texas REP certificate has filed for an amendment to…
February 28, 2024
Texas REP Files To Use New Trade Name
A REP filed for an amendment to its Texas REP certificate
February 22, 2024
Broker Undergoes Name Change
Broker Energy Zebra LLC’s name has changed to American Electric Rates LLC.
December 14, 2023
Energy Broker/Manager Unveils New Brand Identity
A broker announced its new brand positioning and identity
November 17, 2023
Three Unused Brands Of NRG Energy File To Relinquish Individual Texas REP Certificates
Three NRGs REPs have…
November 14, 2023
Retail Supplier Set To Launch In Four New States As It Extends, Enhances Brand Ambassador Agreement With Josh Allen
An ESCO announced that NFL Quarterback, Josh Allen, has…
November 8, 2023
Buffalo Bills Extend Long-Term Energy Supply Partnership With Retail Supplier
The Buffalo Bills announced a multi-year…
October 16, 2023
Shell Retail Supplier Adds Further Trade Name
A Shell-owned retail supplier recently filed in several Northeast states to use the trade name…
October 9, 2023
Large Retail Supplier Rolls Out New Logo
A large retail energy supplier recently rolled out a new logo
June 30, 2023
Large Texas REP Ceasing Use Of Three Of Its Brands
CPL Retail, WTU Retail, and First Choice Power, which are all ultimately brands owned by NRG Energy, filed entirely confidential filings today in Texas PUC project 54907, a project which was opened for the purposes of REP cessation of operations notices pursuant to 16 TAC 25.107 (H)(3)
June 20, 2023
Retail Supplier Transferring Customers Among Brands
Vistra is transferring some of its Maryland electric and gas customers from various other Vistra brands into Vistra's Maryland Gas & Electric brand
April 24, 2023
Retail Supplier Launches In ISO-NE, Also Undergoes Rebranding
SmartestEnergy US announced that it has launched in the ISO New England region, initially with service at Connecticut Light and Power, United Illuminating, and National Grid (Massachusetts), serving medium and large C&I customers on fully fixed products
April 13, 2023
Parent Of Broker Ends Stadium Naming Rights Agreement With Cleveland Browns
FirstEnergy Corp. and the Cleveland Browns today announced that, "they have reached an amicable decision to end their stadium naming rights agreement," as stated in a news release from FirstEnergy Corp.
March 28, 2023
Retail Supplier Adopts New Brand Name, Reflecting Integrated Offerings
Retail supplier Hampshire Power Corporation, along with Hampshire Power Services Inc., a community solar acquisition and management firm, and MassAmerican Energy LLC, commercial & industrial (C&I) solar developer, owner, and operator, announced they are joining to offer their combined C&I energy…
March 15, 2023
Energy Consultant Announces Rebrand
Lykins Energy Advisors and Energy Objective, both owned by Shipley Energy, will now be known as Shipley Energy Advisors.
March 2, 2023
Broker/Aggregator Adopts New Name Reflecting Expanded Reach
Industrial Energy Users–Ohio, a trade organization for energy-intensive manufacturing, industrial, institutional, information technology and business customers, unveiled a new name and logo, and will now be known as the Ohio Energy Leadership Council (OELC).
February 6, 2023
Retail Supplier Launches New Network Marketing Channel, Names VP
Think Energy, LLC announced the launch of the newly rebranded ThinkEnergy.com and multiple new sales channels including a customer referral program called the Free Energy Club and a network marketing sales channel called Think+.
January 18, 2023
Shell Energy Inks Stadium Naming Rights Agreement With Houston Dynamo Football Club
The Houston Dynamo Football Club and Shell Energy announced an agreement under which the Club's 21,000-seat venue in downtown Houston will be named Shell Energy Stadium
January 3, 2023
Retail Supplier Announces Re-branding, New Name
Marathon Energy (Marathon Power) has undergone a re-branding and is now known as Energo.
December 16, 2022
Texas REP Seeks To Use Name of Recently Withdrawn REP
Texas Option 1 REP Revolution Energy filed to add the trade name Infuse Energy to its certificate
November 4, 2022
Utility Rescue Holdings Formally Launches New Retail Energy Brand In Texas, Lowest Rate On Power To Choose
Utility Rescue Holdings, Inc., today announced the launch of its newest brand -- JUICE -- in its portfolio of companies offering competitive retail electricity service.
October 20, 2022
New Texas Retail Provider, Whose Trade Name Is "HODL", Receives REP Certificate
The Public Utility Commission of Texas granted Mothership Texas REP 11, LLC an Option 2 Texas retail electric provider certificate