September 11, 2013
Briefly
Amerex Energy Services Awarded Contract for Harris County Dept. of Education
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September 9, 2013
Claim: New York PSC Staff Told ESCO Use of Non-Affiliate Utility Brand With Disclaimer Was OK Until Generic Proceeding Convened on Utility Trade Name Issues
A New York ESCO has stated that it was told by Staff of the New York PSC that the sharing of a brand name with one of the state's regulated utilities was permissible, with disclaimers approved by Staff, until such time as the Commission initiated a generic proceeding on the issue of the use of…
September 9, 2013
New York Staff Raises Concern with ESCO's Use of Term "Local," Cite to Low Complaint Rate in Marketing Materials
Staff of the New York PSC raised concerns to an ESCO regarding the ESCO's statements in its marketing materials that it was the "only" local ESCO, and regarding a citation to the ESCO's low complaint rate, in a Staff review of the ESCO's marketing materials.
August 29, 2013
NRG Launching New Retail Brand to Engage Customers to Think Differently About Energy, Offering Customization, 2-Cent Sundays, NFL-Themed Products
Update 9/4 NRG Energy officially launched NRG Residential Solutions today. In the official announcement, NRG also mentioned, "innovations still in development, such as the NRG Clean Power Advisor, a smartphone app that will help customers decide when to run their electric appliances to lower their…
August 14, 2013
Texas Commission Requests Comments in First Step in Reviewing Utility-Competitive Affiliate Rules, Restrictions
The Public Utility Commission of Texas has commenced a project (41616) reviewing rules governing utilities and their affiliates by seeking comments on several questions and existing rule provisions.
August 14, 2013
Texas REP Undergoing Change in Brand
Texas retail electric provider Dynowatt is adopting the branding of its parent, with a forthcoming change in its brand to IGS Energy.
July 25, 2013
NRG Counting Down to Launch of NRG Residential Solutions; NFL-branded Products and Smart Energy Products Coming?
NRG Energy has created a website counting down in real time the forthcoming launch of NRG Residential Solutions.
July 22, 2013
Public Power Group Raises Concern Over Retail Supplier's Name
The American Public Power Association, a trade association of municipal utilities, has sent a letter to the District of Columbia PSC concerning confusion it encounters from customers of retail supplier Public Power, LLC.
July 22, 2013
N.Y. PSC Issues Show Cause Order to ESCO Over Licensed Use of Utility Brand
The New York PSC has issued a show cause order to Direct Energy to determine whether Direct Energy's use of the name NYSEG Solutions under a licensing agreement constitutes, "misleading or deceptive conduct."
July 11, 2013
License Briefs
American Power Partners Seeks License in New State
July 2, 2013
ESCO Named Official Electricity Supplier of the Buffalo Bills
The Buffalo Bills officially announced a new long-term partnership with BlueRock Energy, a retail energy services company supplying energy to business and residential customers across New York State.
July 1, 2013
NextEra Energy, Inc. Sends Cease and Desist Letter to Retail Supplier
NextEra Energy, Inc. has sent a cease and desist letter to retail supplier NextEnergy Services LLC, alleging that the latter's name violates NextEra Energy's trademarks.
June 28, 2013
TXU Rebrands Dynamic Pricing Products as Right Time Pricing
TXU officially rebranded its time-based rates as "Right Time Pricing" yesterday
June 21, 2013
Texas Dismisses Petition for Declaratory Order on Use of CenterPoint Brand by TDU, Broker
The Public Utility Commission of Texas yesterday dismissed a petition from retail electric providers seeking a declaratory ruling regarding the use of the CenterPoint Energy brand by utility CenterPoint Energy Houston Electric and broker CenterPoint Energy Services Inc., particularly with regards to…
June 11, 2013
Six Flags Engages Veteran Sponsorship Consultant to Land Retail Energy Deal
Six Flags has retained Larry Weil, energy sponsorship and branding veteran, to find a potential retail energy sponsor and partner, which may include supplying Six Flags properties with commodity as well.
June 7, 2013
Texas Commission Considers Generic Rulemaking on Use of Utility Name By Affiliates
Commissioners of the Public Utility Commission of Texas are considering opening a generic rulemaking on policies applicable to the use of a transmission and distribution utility brand by a competitive affiliate.
June 5, 2013
Texas Likely to Hear Oral Argument on Use of CenterPoint Brand by Utility, Affiliate Broker
Donna Nelson, Chair of the Public Utility Commission of Texas, requested to hear oral arguments at June 6's open meeting concerning a petition filed by various retail electric providers concerning the use of the CenterPoint Energy brand by utility CenterPoint Energy Houston Electric and broker…
May 22, 2013
License Briefs
energy.me Midwest LLC applied for a Michigan alternative electric supplier license.
May 10, 2013
Texas Staff, AEP Energy Inc. (BlueStar) Reach Agreement on REP Naming
Staff of the Public Utility Commission of Texas and AEP Energy Inc. (f/k/a BlueStar Energy Services, Inc.) d/b/a BlueStar Energy Solutions have reached a stipulation and filed a proposed order regarding the name under which BlueStar Energy Solutions will operate as a retail electric provider in…
May 2, 2013
Briefly
FirstEnergy Solutions Expands ChamberChoice Residential Offering at PPL
April 9, 2013
New Retail Supplier Launches Service in Ohio
Kona Energy has begun offering electric service in Ohio.
March 28, 2013
PJM Threatens Legal Action Against Broker Over Use of Trademarked Term
PJM has protested, and threatened legal action, against brokers using the term PJM in their name.
March 14, 2013
State Adopts "First In" Approach in Granting Retail Licenses to Companies With Similar Names, Raises Concern on Use of Terms 'Choice,' 'Energy' by Multiple Companies
The Maine PUC, in response to multiple retail suppliers and brokers seeking licensure with names using the terms "choice" and "energy," has adopted a "first in" policy in adjudicating which companies shall be allowed to use names which are similar.
February 22, 2013
License Briefs
Retail Supplier to Use Trade Name Clean Energy Option
February 19, 2013
Retail Supplier Signs Multi-Year Sponsorship Agreement With U.S. Open (Golf) Winner Jim Furyk
Constellation announced today that it has signed a multi-year sponsorship agreement with professional golfer Jim Furyk, winner of the 2003 U.S. Open, that will feature prominent brand assets and promotional and hospitality opportunities on and off the PGA Tour.